Elemis to open 'Cleansing Lab' pop-up in London - Indoors Beauty

Elemis to open ‘Cleansing Lab’ pop-up in London

Elemis to open ‘Cleansing Lab’ pop-up in London

British skincare model Elemis is opening a pop-up in London’s Covent Garden later this month, celebrating 10 years of its bestselling Pro-Collagen Cleansing Balm.

Located on Cranbourn Street, the Elemis Cleansing Lab will host a variety of immersive experiences, together with a Scent Distillation Station, Balm Booth and Research Area.

It may also provide limited-edition Cleanse & Glow Facials, in addition to the chance for guests to be taught extra concerning the Pro-Collagen Cleansing Balm by Texture Tester and Experimental Zone activations, the place unique prizes can be on provide.

With one offered each 10 seconds globally, the Pro-Collagen Cleansing Balm incorporates a balm-oil-milk system to soften away make-up, each day pollution and impurities for a “smooth and glowing complexion”.

Susan Harvey, General Manager at Elemis, mentioned: “This immersive expertise pushes the boundaries as we proceed to excite and have interaction our communities round our bestselling Pro-Collagen Cleansing Balm.

“The pop-up is a playground for skincare fanatics with sensorial contact factors that may shock and delight.”

Covent Garden has hosted various magnificence pop-ups through the years, with manufacturers comparable to Tatcha, Rituals, Benefit Cosmetics, Shiseido, Beauty Pie and The Inkey List.

Earlier this week, NYX introduced its upcoming pop-up in Covent Garden. Running from 14-16 July, the area will have a good time its new limited-edition Barbie the Movie assortment in partnership with Warner Bros.

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