L’Oréal unveils latest beauty tech innovations - Indoors Beauty

L’Oréal unveils latest beauty tech innovations

L’Oréal unveils latest beauty tech innovations

L’Oréal has unveiled a sequence of recent beauty know-how innovations to create extra “inclusive, personalised, accessible and sustainable experiences and options for all.”

The innovations are being introduced at Viva Technology Paris this week, permitting L’Oréal to showcase its latest tech-enabled choices and partnerships.

The new options  hope to exhibit  L’Oréal’s experience at “harnessing the ability of knowledge, know-how and synthetic intelligence to assist customers develop into better-informed and achieve entry to beauty services personalised for their particular wants”.

Among the brand new innovations are: 

Kérastase: Ok-Scan

An AI-powered sensible digital camera to scan, diagnose and monitor scalp and hair health-related circumstances. Ok-Scan is a handheld machine that makes use of three varieties of sunshine (white, cross-polarised and UV) to analyse all kinds of hair and scalp.

Maybelline x Microsoft Teams:

Maybelline New York and Microsoft Teams, in collaboration with the Geena Davis Institute, have created the first-ever digital make-up bag for a digital world.

L'Oreal GA

Giorgio Armani: Meta Profiler

An in-store diagnostic session to analyse pores and skin. The Meta Profiler is a “first-of-its-kind” machine that gives prognosis behind pores and skin medical getting older indicators together with UV harm, redness, enlarged pores, lack of hydration and high quality strains.

L’Oréal x Impact+:

L’Oréal has labored with Impact+, a French start-up, to trace and measure digital media campaigns to cut back its media carbon footprint. 

The group can be selling its HAPTA and Brow Magic options. HAPTA is a handheld, ultra-precise sensible make-up applicator for customers with restricted hand and arm mobility, while Brow Magic is an at-home digital eyebrow make-up applicator that gives customers with customised forehead appears.

L’Oréal’s beauty know-how presence grew to greater than 5,900 workers, 800 on-line providers with 40 million service classes in 2022.

Nicolas Hieronimus, CEO of L’Oréal Group, mentioned: “By placing our assets behind rising applied sciences that democratise entry to smarter and extra sustainable beauty, we allow everybody to take pleasure in beauty extra equitably and on their phrases.” 

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