Rituals to open immersive pop-up in celebration of bestselling collection - Indoors Beauty

Rituals to open immersive pop-up in celebration of bestselling collection

Rituals to open immersive pop-up in celebration of bestselling collection

Luxury magnificence model Rituals is about to open an immersive pop-up this month to have a good time its ‘The Ritual of Sakura’ collection.

Located on the model’s retailer in London’s Covent Garden, the two-day ticketed occasion will run from 21-22 April 2023.

The pop-up will permit prospects to expertise the wonder of the sakura blossoms through augmented actuality, while having the chance to attempt a spread of merchandise, win prizes and entry recommendation from the model’s ambassadors.

Visitors will likely be invited to work together with the Sakura blossom panorama, together with the possibility to win prizes by “catching blossoms” through their private machine. There may also be the chance to win merchandise by a ‘spin to win wheel’.

Further interactive touchpoints will embody complimentary hand massages, in addition to personalised tote luggage (when £40 or extra is spent in-store). Customers may also have the ability study the story behind the model’s bestselling collection.

The pop-up will provide merchandise from the model’s Sakura collection, which encompasses a scent of cherry blossom and rice milk. These embody a shampoo, conditioner, physique cream, bathe gel, residence perfume and varied reward units.

Tickets for the pop-up price £10 per particular person and are redeemable in opposition to £15 price of The Ritual of Sakura merchandise.

Regional occasions to have a good time ‘The Ritual of Sakura’ collection may also be hosted over the identical dates at Rituals shops in Dublin, Manchester, Glasgow, Liverpool, and London’s Battersea Power Station.

Penny Grivea, Managing Director at Rituals UK & Ireland, mentioned: “We need to assist folks enhance their wellbeing and deal with harmonising their physique, thoughts and soul.

“Our immersive expertise celebrates the notion of new beginnings, and springtime is the right alternative to reprioritise ourselves, reset our routines and look forward positively in the direction of the subsequent vivid chapter. We look ahead to welcoming guests to have a good time new beginnings with us.”

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